Amy Hall,
the East London-based handmade knitwear specialist, has announced Notting Hill boutique Wolf & Badger as the latest place to find her first S/S 2012 collection. Amy Hall’s cutesy knits aren’t just for winter, with the spring collection featuring knitted dresses, tank tops and bikini looks.
Henry Graham, co-founder of Wolf & Badger, said: "I am excited we're the first offline stockist of Amy's wonderful collection. Her work is fashion-forward and wearable and fits with our strategy of stocking the next big thing in fashion and design.”
Amy Hall’s collection is inspired by the 2012 London Olympics, the result is a range of separates in both soft pastels and bright hues, perfect for an original and effortlessly feminine take on S/S 2012’s key colour trends. Named after the big cities, there is a strong bodycon focus to the collection. Prices range from £135 for the Sydney bikini briefs to £300 for the Amsterdam maxi dress. Each item is made from 100% British Merino wool.
Amy Hall said: “Wolf & Badger is the ideal space for my latest collection, which aims to challenge perceptions about hand-made knitwear and I’m very excited to see my work within the unique concept store.”
The collection of light, bright, wearable summer knitwear, is modelled in her look book by Sky Living’s ‘Britain and Ireland’s Next Top Model’ finalist, Juste. To create her collection, Amy Hall has combined light-weight British lamb’s wool, with an innovative yarn created from salvaged off-cuts of industrial cotton jersey, which otherwise would have been wasted.
Amy Hall launched her first collection in September 2010 and established herself as one of London’s designers to watch after her first two collections were featured in the likes of Vogue, Grazia, Time Out, The Times, NBC and Susie Lau’s Style Bubble. Wolf & Badger is the only store currently stocking her collection, but you can also purchase online.

